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Crisis, Credibility and Corporate History

part of the ICA Studies series

About Crisis, Credibility and Corporate History

This book explores the use of corporate history for communication and marketing purposes.

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  • Language:
  • English
  • ISBN:
  • 9781781381373
  • Binding:
  • Hardback
  • Pages:
  • 146
  • Published:
  • October 28, 2014
  • Dimensions:
  • 238x163x12 mm.
  • Weight:
  • 396 g.
Delivery: 2-4 weeks
Expected delivery: January 24, 2025
Extended return policy to January 30, 2025
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Description of Crisis, Credibility and Corporate History

This book explores the use of corporate history for communication and marketing purposes.

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