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Electoral Strategies and Political Marketing

About Electoral Strategies and Political Marketing

Despite the central importance of elections to representative democracy, there is no systematic study available of how exactly the parties wage their election campaigns.

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  • Language:
  • English
  • ISBN:
  • 9780333558942
  • Binding:
  • Hardback
  • Pages:
  • 245
  • Published:
  • November 16, 1992
  • Dimensions:
  • 140x216x18 mm.
  • Weight:
  • 500 g.
Delivery: 2-3 weeks
Expected delivery: January 12, 2025

Description of Electoral Strategies and Political Marketing

Despite the central importance of elections to representative democracy, there is no systematic study available of how exactly the parties wage their election campaigns.

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