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About Ethnicity, Inc.

Presents an account of the ways in which ethnic populations are remaking themselves in the image of the corporation - while corporations coopt ethnic practices to open up fresh markets and regimes of consumption.

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  • Language:
  • English
  • ISBN:
  • 9780226114712
  • Binding:
  • Hardback
  • Pages:
  • 236
  • Published:
  • June 30, 2009
  • Dimensions:
  • 16x24x2 mm.
  • Weight:
  • 510 g.
Delivery: 2-4 weeks
Expected delivery: December 19, 2024

Description of Ethnicity, Inc.

Presents an account of the ways in which ethnic populations are remaking themselves in the image of the corporation - while corporations coopt ethnic practices to open up fresh markets and regimes of consumption.

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