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Food, Wine and China
part of the Routledge Studies of Gastronom series
- Binding:
- Paperback
- Pages:
- 316
- Published:
- June 13, 2022
- Dimensions:
- 152x18x226 mm.
- Weight:
- 454 g.
Delivery:
1-2 weeks
Expected delivery: October 17, 2024
Description of Food, Wine and China
This book analyses the growing demand for food and wine tourism experiences by Chinese visitors. Presenting case examples from the Asia-Pacific region and also Europe, the volume investigates the strategic directions adopted to guide destination development and marketing initiatives.
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