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Fremdkapitalmarketing
part of the Trends in Finance and Banking series
- Binding:
- Paperback
- Pages:
- 436
- Published:
- December 31, 1995
- Edition:
- 1996
- Dimensions:
- 210x148x26 mm.
Delivery:
1-2 weeks
Expected delivery: December 5, 2024
Description of Fremdkapitalmarketing
der finanzierungspolitischen Instrumente. - vi- Die theoretische Erklarung des Fremdkapitalmarketing und die Erarbeitung einer Konzeption: Systematische Informationsgewinnung zur Entscheidungsvor bereitung und Entscheidungsfundierung sowie die Planung von und Entscheidung tiber marketingstrategische und marketingpolitische Tatbestande vor dem Hintergrund finanzierungspolitischer Uberlegungen, sind dem Verfasser in tiberzeugender Weise gelungen.
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