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From Awareness to Commitment in Public Health Campaigns
- The Awareness Myth
- Binding:
- Paperback
- Pages:
- 152
- Published:
- February 6, 2020
- Dimensions:
- 234x156x22 mm.
- Weight:
- 234 g.
Delivery:
2-4 weeks
Expected delivery: October 12, 2025
Description of From Awareness to Commitment in Public Health Campaigns
This book discusses several myths of the benefits of raising awareness: awareness is enough, awareness equals acceptance, awareness is education, awareness is altruistic, and awareness equals health. It offers a model that moves from awareness to a commitment to solving and alleviating health problems through various communication methods.
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