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Historicising Transmedia Storytelling

- Early Twentieth-Century Transmedia Story Worlds

About Historicising Transmedia Storytelling

Through studies of the storyworlds constructed for The Wizard of Oz, Tarzan, and Superman, the book reveals how new developments in advertising, licensing, and governmental policy across the twentieth century enabled historical systems of transmedia storytelling to emerge.

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  • Language:
  • English
  • ISBN:
  • 9781138217690
  • Binding:
  • Hardback
  • Pages:
  • 220
  • Published:
  • December 6, 2016
  • Dimensions:
  • 235x159x17 mm.
  • Weight:
  • 430 g.
Delivery: 2-3 weeks
Expected delivery: December 19, 2024
Extended return policy to January 30, 2025

Description of Historicising Transmedia Storytelling

Through studies of the storyworlds constructed for The Wizard of Oz, Tarzan, and Superman, the book reveals how new developments in advertising, licensing, and governmental policy across the twentieth century enabled historical systems of transmedia storytelling to emerge.

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