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International Sport Marketing
- Issues and Practice
- Binding:
- Paperback
- Pages:
- 232
- Published:
- December 17, 2020
- Dimensions:
- 232x155x17 mm.
- Weight:
- 356 g.
Delivery:
1-2 weeks
Expected delivery: January 4, 2025
Extended return policy to January 30, 2025
Description of International Sport Marketing
This book examines the most important trends and developments in contemporary sport marketing around the world, shining new light on the importance of marketing and markets as the drivers of international sport business.
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