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Interpreting Audiences
- The Ethnography of Media Consumption
part of the Media Culture & Society Series series
- Binding:
- Paperback
- Pages:
- 208
- Published:
- October 25, 1993
- Dimensions:
- 235x159x12 mm.
- Weight:
- 266 g.
Delivery:
1-2 weeks
Expected delivery: December 5, 2024
Description of Interpreting Audiences
In this comprehensive guide to important developments in the study of media reception, Shaun Moores reviews a wide range of qualitative audience research and charts the emergence of a critical ethnographic perspective on everyday consumer practices.
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