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Interpreting Audiences

- The Ethnography of Media Consumption

About Interpreting Audiences

In this comprehensive guide to important developments in the study of media reception, Shaun Moores reviews a wide range of qualitative audience research and charts the emergence of a critical ethnographic perspective on everyday consumer practices.

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  • Language:
  • English
  • ISBN:
  • 9780803984479
  • Binding:
  • Paperback
  • Pages:
  • 208
  • Published:
  • October 26, 1993
  • Dimensions:
  • 235x159x12 mm.
  • Weight:
  • 266 g.
Delivery: 1-2 weeks
Expected delivery: October 12, 2024

Description of Interpreting Audiences

In this comprehensive guide to important developments in the study of media reception, Shaun Moores reviews a wide range of qualitative audience research and charts the emergence of a critical ethnographic perspective on everyday consumer practices.

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