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Irresistible Apps

- Motivational Design Patterns for Apps, Games, and Web-based Communities

About Irresistible Apps

When you create an app, a website, or a game, how do you attract users, and perhaps more importantly, how do you keep them? Not only will you learn about these patterns, you'll also learn why they work using psychological theories of intrinsic motivation, behavioral psychology, and behavioral economics.

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  • Language:
  • English
  • ISBN:
  • 9781430264217
  • Binding:
  • Paperback
  • Pages:
  • 208
  • Published:
  • March 13, 2014
  • Edition:
  • 1
  • Dimensions:
  • 194x234x12 mm.
  • Weight:
  • 382 g.
Delivery: 1-2 weeks
Expected delivery: July 18, 2024

Description of Irresistible Apps

When you create an app, a website, or a game, how do you attract users, and perhaps more importantly, how do you keep them? Not only will you learn about these patterns, you'll also learn why they work using psychological theories of intrinsic motivation, behavioral psychology, and behavioral economics.

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