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kind of magic
- The political marketing of the ANC
- Binding:
- Paperback
- Pages:
- 256
- Published:
- November 12, 2013
- Dimensions:
- 156x236x16 mm.
- Weight:
- 290 g.
Delivery:
2-4 weeks
Expected delivery: December 26, 2024
Extended return policy to January 30, 2025
Description of kind of magic
Providing a completely new and fresh way of understanding the ANC by looking at the way the organisation has marketed itself and built up a distinctive brand, this book explores the development of the its political marketing strategy from 1955 to 2011.
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