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Law and Creativity in the Age of the Entertainment Franchise
- Binding:
- Hardback
- Pages:
- 255
- Published:
- November 12, 2014
- Dimensions:
- 160x236x17 mm.
- Weight:
- 482 g.
Delivery:
2-4 weeks
Expected delivery: December 8, 2024
Description of Law and Creativity in the Age of the Entertainment Franchise
Much of the value in the entertainment industry today lies in franchises - fictional universes, entertainment concepts, reinventions of cultural traditions and celebrity - that create an ongoing marketplace presence. This book explores how artists, owners and entrepreneurs stretch IP laws to commercialise 'creativity', and the impact of these developments.
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