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Management in the Era of Big Data

- Issues and Challenges

About Management in the Era of Big Data

This book presents and discusses the main challenges posed by big data and analytics in a manner relevant to both practitioners and scholars. The first part of the book describes the growing relevance of big data and analytics in gaining competitive advantage. The second part presents case studies emphasizing application.

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  • Language:
  • English
  • ISBN:
  • 9780367895570
  • Binding:
  • Hardback
  • Pages:
  • 222
  • Published:
  • July 9, 2020
  • Dimensions:
  • 156x234x0 mm.
  • Weight:
  • 498 g.
Delivery: 2-4 weeks
Expected delivery: July 18, 2024

Description of Management in the Era of Big Data

This book presents and discusses the main challenges posed by big data and analytics in a manner relevant to both practitioners and scholars. The first part of the book describes the growing relevance of big data and analytics in gaining competitive advantage. The second part presents case studies emphasizing application.

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