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Managing Corporate Communication
- A Cross-Cultural Approach
- Binding:
- Paperback
- Pages:
- 552
- Published:
- November 15, 2012
- Dimensions:
- 155x231x29 mm.
- Weight:
- 812 g.
Delivery:
1-2 weeks
Expected delivery: August 28, 2025
Description of Managing Corporate Communication
Corporate communication is an increasingly powerful strategic tool for connecting with a company's stakeholders. This book features contributions from leading international academics, combining a strong theoretical grounding and the latest research with a practical, managerial focus. Ideal for students and practitioners of corporate communications.
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