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Marketing Japanese Style
- Binding:
- Hardback
- Pages:
- 312
- Published:
- November 19, 1995
- Dimensions:
- 156x235x19 mm.
- Weight:
- 737 g.
Delivery:
2-3 weeks
Expected delivery: October 9, 2025
Description of Marketing Japanese Style
The Japanese are not the world's greatest marketers. Examples of both Japanese and foreign firms operating in Japan highlight each section. Marketing Japanese Style examines how Japanese firms actually market to their Japanese customers.
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