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Marketing to Libraries for the New Millennium

- Librarians, Vendors, and Publishers Review the Landmark Third Industry-Wide Survey of the Library Marketing Practices and Trends

part of the ALCTS Papers on Library Technical Services and Collections series

Marketing to Libraries for the New Millennium Save 12% from RPP Save 12%
About Marketing to Libraries for the New Millennium

Based on the all-day program, 'Marketing to Libraries for the Millennium,' sponsored by the AAP/ALCTS Joint Committee, leading figures identify and respond to the challenges of maintaining a foot in both print and electronic worlds.

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  • Language:
  • English
  • ISBN:
  • 9780810842717
  • Binding:
  • Paperback
  • Pages:
  • 216
  • Published:
  • June 9, 2002
  • Dimensions:
  • 151x229x17 mm.
  • Weight:
  • 331 g.
Delivery: 2-4 weeks
Expected delivery: May 22, 2025

Description of Marketing to Libraries for the New Millennium

Based on the all-day program, 'Marketing to Libraries for the Millennium,' sponsored by the AAP/ALCTS Joint Committee, leading figures identify and respond to the challenges of maintaining a foot in both print and electronic worlds.

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