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Mascot Design

About Mascot Design

The mascots for the Tokyo 2020 Olympic Games came into global spotlight overnight, strengthening the promotion for the city considerably. The popularity of Kumamon has generated over 124.4 billion yen in revenue from tourism, peripheral products and copyright licenses. Snoopy, once featured on the cover of Times and mascot for NASA, has over 350 million fans around the world. Its copyright income is more than 10 million dollars a year

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  • Language:
  • English
  • ISBN:
  • 9789887928331
  • Binding:
  • Hardback
  • Pages:
  • 256
  • Published:
  • July 14, 2019
  • Dimensions:
  • 287x221x25 mm.
  • Weight:
  • 1292 g.
Delivery: 2-4 weeks
Expected delivery: December 1, 2024

Description of Mascot Design

The mascots for the Tokyo 2020 Olympic Games came into global spotlight overnight, strengthening the promotion for the city considerably. The popularity of Kumamon has generated over 124.4 billion yen in revenue from tourism, peripheral products and copyright licenses. Snoopy, once featured on the cover of Times and mascot for NASA, has over 350 million fans around the world. Its copyright income is more than 10 million dollars a year

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