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Mass Media, An Aging Population, and the Baby Boomers

About Mass Media, An Aging Population, and the Baby Boomers

The baby boomer generation is heading toward their retirement years. This book explains why aging baby boomers are an important area of mass media study, and reviews theory and research on communication and gerontology.

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  • Language:
  • English
  • ISBN:
  • 9780805848656
  • Binding:
  • Hardback
  • Pages:
  • 202
  • Published:
  • August 10, 2005
  • Dimensions:
  • 152x229x17 mm.
  • Weight:
  • 530 g.
Delivery: 2-3 weeks
Expected delivery: October 24, 2024

Description of Mass Media, An Aging Population, and the Baby Boomers

The baby boomer generation is heading toward their retirement years. This book explains why aging baby boomers are an important area of mass media study, and reviews theory and research on communication and gerontology.

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