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Peacock Revolution

- American Masculine Identity and Dress in the Sixties and Seventies

About Peacock Revolution

The Peacock Revolution in menswear of the 1960s came as a profound shock to much of America. Men''s long hair and vividly colored, sexualized clothes challenged long established traditions of masculine identity. Peacock Revolutionis an in-depth study of how radical changes in men''s clothing reflected, and contributed to, the changing ideas of American manhood initiated by a ''youthquake'' of rebellious baby boomers coming of age in an era of social revolutions. Featuring a detailed examination of the diverse socio-cultural and socio-political movements of the era, the book examines how those dissents and advocacies influenced the youthquake generation''s choices in dress and ideas of masculinity. Daniel Delis Hill provides a thorough chronicle of the peacock fashions of the time, beginning with the mod looks of the British Invasion in the early 1960s, through the counterculture street styles and the mass-market trends they inspired, and concluding with the dress-for-success menswear revivals of the 1970s Me-Decade.

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  • Language:
  • English
  • ISBN:
  • 9781350136540
  • Binding:
  • Paperback
  • Pages:
  • 232
  • Published:
  • October 30, 2019
  • Dimensions:
  • 234x154x17 mm.
  • Weight:
  • 360 g.
Delivery: 1-2 weeks
Expected delivery: December 4, 2024

Description of Peacock Revolution

The Peacock Revolution in menswear of the 1960s came as a profound shock to much of America. Men''s long hair and vividly colored, sexualized clothes challenged long established traditions of masculine identity. Peacock Revolutionis an in-depth study of how radical changes in men''s clothing reflected, and contributed to, the changing ideas of American manhood initiated by a ''youthquake'' of rebellious baby boomers coming of age in an era of social revolutions.

Featuring a detailed examination of the diverse socio-cultural and socio-political movements of the era, the book examines how those dissents and advocacies influenced the youthquake generation''s choices in dress and ideas of masculinity. Daniel Delis Hill provides a thorough chronicle of the peacock fashions of the time, beginning with the mod looks of the British Invasion in the early 1960s, through the counterculture street styles and the mass-market trends they inspired, and concluding with the dress-for-success menswear revivals of the 1970s Me-Decade.

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