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Platform or Personality?

- The Role of Party Leaders in Elections

About Platform or Personality?

Campaign organizers and the media appear to agree that voters' perceptions of party leaders have an important impact in elections.Platform or Personality? examines voters' evaluations of party leaders in elections around the world and finds that leaders have an unmistakeable and consistent impact on voters' decisions at the ballot box

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  • Language:
  • English
  • ISBN:
  • 9780199595365
  • Binding:
  • Hardback
  • Pages:
  • 224
  • Published:
  • May 12, 2011
  • Dimensions:
  • 166x237x18 mm.
  • Weight:
  • 490 g.
Delivery: 2-3 weeks
Expected delivery: October 6, 2024

Description of Platform or Personality?

Campaign organizers and the media appear to agree that voters' perceptions of party leaders have an important impact in elections.Platform or Personality? examines voters' evaluations of party leaders in elections around the world and finds that leaders have an unmistakeable and consistent impact on voters' decisions at the ballot box

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