Books published by Kogan Page Ltd

Confront the rapidly changing world of B2B sales with this bestselling book by leaders at Miller Heiman, which introduced the world to the influential concept of 'win-win' when it comes to sales.

Discover the tricks, strategies and manipulations that businesses, advertisers and retailers across the world use to engineer human desire and compel consumers to open their wallets, with this insider's-view.

Understand how to integrate eNegotiation and eSourcing into your procurement strategy with examples of successful implementation from Maersk.

Align learning and development activity with the organizational strategy, delivered in the flow of work, to improve both employee and organizational performance.

Master the skills and tools needed to leverage data, create a data-driven strategy and gain the competitive advantage.

A step-by-step approach to delivering winning negotiations with tools and tactics for purchasing and supply chain professionals.

Implement an effective and compliant information security management system using IT governance best practice.

Boost your brain power, stretch your mind, and assess your own performance with 1000 practice questions written and compiled by IQ-test experts.

Unlock unlimited streams of creativity with this comprehensive handbook, packed with personalized advice, practical tools, useful templates, and a tried-and-tested problem-solving model.

Develop effective coaching approaches with this definitive guide to best practice in the coaching profession.

Confidently use predictive analysis with HR metrics to model employee attitudes, assess attrition risk and more with this book for HR professionals and consultants.

Benefit from a complete overview and step by step guide to the tools, techniques and application of category management.

Understand how to develop and implement digital techniques to your marketing strategy with this complete guide to the process of digital marketing.

Equip yourself with the knowledge and tools to build, drive and measure employee engagement with this essential guide from the HR Fundamentals series.

Understand the neuroscience behind coaching tools and theories clearly so you can apply the principles confidently.

Harness new models of advertising to create commercial stability within a changing digital landscape.

Explore Amazon's disruptive new retail strategies, its impact on the wider eCommerce sector, and gain valuable lessons that can be applied to retailers globally.

Learn how to create true diversity and inclusion by combining our differences, having open conversations and listening to all voices, not just the few, with this practical and engaging guide.

Organisations are most effective when the teams accountable for the organisation's success are performing to the best of their abilities. When the relationships within the team work well, and all members of the team have a clear focus the team has a significant impact on achieving goals and building business. Leadership Team Coaching is aimed at anyone whose role it is to encourage and develop a team. Providing a thorough understanding of the role and importance the team has in contributing to an organizations objectives, it provides the practical tools and techniques to facilitate effective team performance. It includes guidance on all the key areas of team coaching, including coaching the board and supervising team coaching and how a team can engage effectively with key stake holders in a collective manner. Offering a practical road map with numerous examples, Leadership Team Coaching brings together the latest research to teach you how you can develop people from disparate groups into a high performing team to transform your business.

Harness a powerful leadership programme based on agile thinking to best deal with the modern, uncertain, volatile and ambiguous business world.

Explore the development of account-based marketing as a business practice, the pitfalls to avoid, and a framework for setting up an ABM programme and running it strategically.

Form an effective business plan for ventures and expansions using proven methodologies and practical resources.

Reach the modern consumer who defies categorization and who expects brands to map to their unique habits, preferences and expectations.

Develop a resilient and effective strategy for your career by using the tools and methods which organizations use for their strategic planning.

Be the change and learn how privilege, unchecked and unconscious biases and allyship are the key to making diversity and inclusion a reality.