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ROI in Action Casebook
part of the Measurement and Evaluation Series series
- Binding:
- Hardback
- Pages:
- 400
- Published:
- April 15, 2008
- Dimensions:
- 160x231x13 mm.
- Weight:
- 771 g.
Delivery:
2-4 weeks
Expected delivery: October 24, 2024
Description of ROI in Action Casebook
ROI in Action Casebook offers a collection of ROI case studies that represent the classic use of the proven ROI Methodology. A companion volume to Jack J. Phillips and Patricia Pulliam Phillips's six books in the Measurement and Evaluation series, this book clearly illustrates the ROI Methodology.
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