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Selling War
- A Critical Look at the Military's Pr Machine
- Binding:
- Hardback
- Pages:
- 384
- Published:
- February 29, 2016
- Dimensions:
- 161x236x32 mm.
- Weight:
- 752 g.
Delivery:
2-4 weeks
Expected delivery: December 19, 2024
Description of Selling War
Recounts how the US military lost the information war in Iraq by engaging the wrong audiences, ignoring Iraqi citizens and the wider Arab population, and playing mere lip service to the directive: "put an Iraqi face on everything." Steven J. Alvarez couples his experiences as a public affairs officer in Iraq with extensive research on communication and government relations.
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