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Stories That Bind

- Political Economy and Culture in New India

About Stories That Bind

The book studies stories about India told through film, advertising, journalism, and popular non-fiction along with the stories narrated by political and corporate leaders to argue that Hindu nationalism and neoliberalism are conjoined in popular culture and that consent for this political economic project is crucially won in the domain of popular culture.

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  • Language:
  • English
  • ISBN:
  • 9781978828759
  • Binding:
  • Paperback
  • Pages:
  • 242
  • Published:
  • May 12, 2022
  • Dimensions:
  • 156x235x18 mm.
  • Weight:
  • 4 g.
Delivery: 2-4 weeks
Expected delivery: December 19, 2024

Description of Stories That Bind

The book studies stories about India told through film, advertising, journalism, and popular non-fiction along with the stories narrated by political and corporate leaders to argue that Hindu nationalism and neoliberalism are conjoined in popular culture and that consent for this political economic project is crucially won in the domain of popular culture.

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