SWAP: Marketing Without Money

Are you an entrepreneur or small business owner doing it tough in our post-pandemic world? Do you seem to be doing all the right things in your marketing plan but just not getting the results you desire? Then this book is for you! With over 20 years in corporate marketing, branding, manufacturing, and distribution, working with top brands like Jeep, United Colors of Benetton, Sesame Street and The Block, it's fair to say Therese Tarlinton knows a thing or two about marketing. It may be a surprise to some, but Therese knows from experience that the most effective marketing strategies involve finding the right partnerships and collaborations to leverage your growing brand. In this book, SWAP! Marketing without Money, Therese shares her step-by-step process so you can find the right companies to form partnerships with, and work with them to create a great outcome for both businesses and customers. With her knowledge and expertise, you too can take your business from good to great, working with some of the most well-known brands, to create products and services that can take your 15 seconds of fame, and turn it into years of profitability.