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Testimonial Advertising in the American Marketplace
- Emulation, Identity, Community
- Binding:
- Hardback
- Pages:
- 240
- Published:
- December 17, 2009
- Dimensions:
- 140x216x17 mm.
- Weight:
- 376 g.
Delivery:
2-3 weeks
Expected delivery: November 23, 2024
Description of Testimonial Advertising in the American Marketplace
This collection brings together essays that explore the history and practices of testimonial marketing in the United States from the mid-nineteenth century to the present day.
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