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The Behavior of Broadus

About The Behavior of Broadus

The Behavior of Broadus is the incredible sort-of-true story of John Broadus Watson, father of behaviorism and modern advertising. He has the power to control your brain. Indeed, we suspect he's making you read this right now. This Mad Men-esque dark comedy puts the origins of our pop culture consumerist society under a satirical magnifying glass.

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  • Language:
  • English
  • ISBN:
  • 9780573706103
  • Binding:
  • Paperback
  • Pages:
  • 98
  • Published:
  • October 22, 2017
  • Dimensions:
  • 203x127x5 mm.
Delivery: 2-4 weeks
Expected delivery: March 27, 2025

Description of The Behavior of Broadus

The Behavior of Broadus is the incredible sort-of-true story of John Broadus Watson, father of behaviorism and modern advertising. He has the power to control your brain. Indeed, we suspect he's making you read this right now. This Mad Men-esque dark comedy puts the origins of our pop culture consumerist society under a satirical magnifying glass.

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