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The Business of Ethnography
- Strategic Exchanges, People and Organizations
- Binding:
- Paperback
- Pages:
- 238
- Published:
- January 31, 2005
- Dimensions:
- 159x232x14 mm.
- Weight:
- 360 g.
Delivery:
1-2 weeks
Expected delivery: January 5, 2025
Description of The Business of Ethnography
At the heart of Moeran's analysis is a firm belief in fieldwork and ethnography - terms much bandied about in business, management and cultural studies, but rarely undertaken in depth.
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