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The Future-Ready Brand
- Binding:
- Paperback
- Pages:
- 330
- Published:
- May 13, 2024
- Dimensions:
- 152x19x229 mm.
- Weight:
- 485 g.
Delivery:
1-2 weeks
Expected delivery: November 28, 2024
Description of The Future-Ready Brand
In The Future-Ready Brand, Mitch Duckler looks to a new set of challenges facing the world's leading brands and turns to the world's most influential brand officers themselves to find solutions. Here he goes one-on-one with over 40 Global 1,000 CMOs to discover how they are navigating the confluence of shifting societal forces and emerging technologies that are impacting how every brand will thrive in the future.
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