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The Influence of Advertising's Affective Qualities on Consumer Response

The Influence of Advertising's Affective Qualities on Consumer ResponseBy Alvin J Silk
  • Language:
  • English
  • ISBN:
  • 9781018595498
  • Binding:
  • Hardback
  • Pages:
  • 100
  • Published:
  • October 26, 2022
  • Dimensions:
  • 156x8x234 mm.
  • Weight:
  • 322 g.
Delivery: 2-3 weeks
Expected delivery: January 15, 2025

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