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The Mood of Information
- A Critique of Online Behavioural Advertising
- Binding:
- Hardback
- Pages:
- 200
- Published:
- April 13, 2011
- Dimensions:
- 159x232x18 mm.
- Weight:
- 466 g.
Delivery:
2-3 weeks
Expected delivery: July 27, 2025
Description of The Mood of Information
Through feedback-oriented communication, this book explores advertising from the perspective of information flows, rather than the more common approach of symbolic representation. It explores the relatively recent phenomenon of online behavioural advertising (OBA).
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