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The People's Choice

- How the Voter Makes Up His Mind in a Presidential Campaign

About The People's Choice

The People's Choice is a landmark psychological and statistical study of American voters during the 1940 and 1944 presidential elections, originally published in 1948. It constituted the first systematic effort to trace voters' behavior across the duration of a presidential campaign and to follow up on this data years later.

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  • Language:
  • English
  • ISBN:
  • 9780231197953
  • Binding:
  • Paperback
  • Pages:
  • 224
  • Published:
  • January 18, 2021
  • Edition:
  • Dimensions:
  • 229x152x16 mm.
  • Weight:
  • 312 g.
Delivery: 2-4 weeks
Expected delivery: January 24, 2025
Extended return policy to January 30, 2025
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Description of The People's Choice

The People's Choice is a landmark psychological and statistical study of American voters during the 1940 and 1944 presidential elections, originally published in 1948. It constituted the first systematic effort to trace voters' behavior across the duration of a presidential campaign and to follow up on this data years later.

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