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The Problem of Political Marketing

About The Problem of Political Marketing

Based upon analysis of existing theoretical literature and current political practice, this book addresses both the use of marketing and its impact upon democracy.

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  • Language:
  • English
  • ISBN:
  • 9781441106346
  • Binding:
  • Paperback
  • Pages:
  • 158
  • Published:
  • January 4, 2012
  • Edition:
  • Dimensions:
  • 156x234x0 mm.
Delivery: 1-2 weeks
Expected delivery: November 20, 2024

Description of The Problem of Political Marketing

Based upon analysis of existing theoretical literature and current political practice, this book addresses both the use of marketing and its impact upon democracy.

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