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The Rise and Fall of Mass Communication

About The Rise and Fall of Mass Communication

Advancing a new media balkanization theory, Benoit and Billings neither lament nor embrace the new media landscape, opting instead to pinpoint how we must consider mass communication theories and applications in an era of ubiquitous choice.

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  • Language:
  • English
  • ISBN:
  • 9781433164224
  • Binding:
  • Paperback
  • Pages:
  • 172
  • Published:
  • June 24, 2020
  • Edition:
  • Dimensions:
  • 150x223x13 mm.
  • Weight:
  • 274 g.
Delivery: 1-2 weeks
Expected delivery: January 4, 2025
Extended return policy to January 30, 2025
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Description of The Rise and Fall of Mass Communication

Advancing a new media balkanization theory, Benoit and Billings neither lament nor embrace the new media landscape, opting instead to pinpoint how we must consider mass communication theories and applications in an era of ubiquitous choice.

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