The Sportscaster's Notebook

This primer focuses on broadcasting basketball, providing technique on style, substance, and operation of a winning sportscast. Also covered is setting up equipment for independent operation as well as the techniques for selling sponsorship. This guide eliminates the BS found in other books about sportscasting and focuses on how, why, and advanced sportscasting theory.The 2022 Edition of The Sportscaster's Notebook has added 12 chapters to the broadcasting sports announcing primer which has sold thousands of copies since its 2008 publication. Professionally edited, this book focuses on the broadcasting of basketball, providing techniques on styles, substances, and the operation of a winning sportscast. This guide eliminates the BS found in other books about play-by-play and color analyst duties. It instead focuses on the how & why as well as advanced sportscasting theory.Also included are the point of view perspectives by Justin Kesterson, the original student of the notebook at Seattle University, and Sports Information Director Jason Behenna.