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The Trust Mandate

- The behavioural science behind how asset managers really win and keep clients

About The Trust Mandate

This groundbreaking new book answers an essential question: why is it that a fund client selects, or an investment consultant recommends, one asset manager over another when the two are, on paper at least, very similar?

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  • Language:
  • English
  • ISBN:
  • 9780857197627
  • Binding:
  • Paperback
  • Pages:
  • 240
  • Published:
  • May 7, 2019
  • Dimensions:
  • 232x156x20 mm.
  • Weight:
  • 376 g.
Delivery: 2-4 weeks
Expected delivery: October 24, 2024

Description of The Trust Mandate

This groundbreaking new book answers an essential question: why is it that a fund client selects, or an investment consultant recommends, one asset manager over another when the two are, on paper at least, very similar?

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