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Tourism Innovation in the Digital Era
part of the New Perspectives in Tourism an series
part of the New Perspectives in Tourism and Hospitality Management series
- Binding:
- Hardback
- Pages:
- 176
- Published:
- October 23, 2023
- Dimensions:
- 157x14x235 mm.
- Weight:
- 417 g.
In stock
Delivery:
3-5 business days
Expected delivery: October 5, 2024
Description of Tourism Innovation in the Digital Era
Tourism Innovation in the Digital Era explores topics as diverse as big data analytics in tourism marketing to the impact of AI to the use of CSR in competitiveness amongst hotel groups, providing multidisciplinary approaches on the organizational impacts of digitalization and artificial intelligence in tourism and hospitality.
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