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Transmedia Change

- Pedagogy and Practice for Socially-Concerned Transmedia Stories

About Transmedia Change

This book examines and illustrates the use of design principles, design thinking, and other empathy research techniques in university and public settings, to plan and ethically target socially-concerned transmedia stories and evaluate their success through user experience testing methods.

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  • Language:
  • English
  • ISBN:
  • 9780367714321
  • Binding:
  • Hardback
  • Pages:
  • 250
  • Published:
  • March 10, 2022
  • Dimensions:
  • 242x160x22 mm.
  • Weight:
  • 536 g.
Delivery: 2-4 weeks
Expected delivery: August 3, 2025

Description of Transmedia Change

This book examines and illustrates the use of design principles, design thinking, and other empathy research techniques in university and public settings, to plan and ethically target socially-concerned transmedia stories and evaluate their success through user experience testing methods.

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