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Transmedia Television

- Audiences, New Media, and Daily Life

part of the Comedia series

About Transmedia Television

Transmedia Television uses empirical audience research to explore attitudes towards the dramatic changes that television has undergone since the turn of the twenty-first century due to the development of digital technologies. It asks to what extent audiences are embracing these changes and what `television¿ means in a multiplatform media landscape.

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  • Language:
  • English
  • ISBN:
  • 9780415882927
  • Binding:
  • Hardback
  • Pages:
  • 220
  • Published:
  • February 13, 2011
  • Dimensions:
  • 164x237x21 mm.
  • Weight:
  • 440 g.
Delivery: 2-3 weeks
Expected delivery: January 12, 2025
Extended return policy to January 30, 2025
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Description of Transmedia Television

Transmedia Television uses empirical audience research to explore attitudes towards the dramatic changes that television has undergone since the turn of the twenty-first century due to the development of digital technologies. It asks to what extent audiences are embracing these changes and what `television¿ means in a multiplatform media landscape.

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