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Unrelenting Innovation

- How to Create a Culture for Market Dominance

About Unrelenting Innovation

The hands-on guide for fostering relentless innovation within your company Gerard Tellis, a noted expert on innovation, advertising, and global markets, makes the compelling case that the culture of a firm is the crucial driver of an organization's innovativeness.

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  • Language:
  • English
  • ISBN:
  • 9781118352403
  • Binding:
  • Hardback
  • Pages:
  • 352
  • Published:
  • February 21, 2013
  • Dimensions:
  • 165x235x29 mm.
  • Weight:
  • 580 g.
Delivery: 2-4 weeks
Expected delivery: December 11, 2024

Description of Unrelenting Innovation

The hands-on guide for fostering relentless innovation within your company Gerard Tellis, a noted expert on innovation, advertising, and global markets, makes the compelling case that the culture of a firm is the crucial driver of an organization's innovativeness.

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