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Videogame Marketing and PR

- Vol. 1: Playing to Win

By Scott Steinberg
Videogame Marketing and PR by Scott Steinberg
About Videogame Marketing and PR

The definitive guide to mastering the essentials behind making, marketing and promoting product to the world's fastest-growing, most exciting entertainment business-the $13.5 billion computer and videogame industry-is finally here. Everything you need to play with the pros is right at your fingertips. LEARN TO: TOP THE CHARTS MAKE HEADLINES IMPROVE REVIEW SCORES INSPIRE MILLIONS OF FANS ENHANCE JOB PERFORMANCE INCLUDES: IN-DEPTH HOW-TO'S EXPERT ADVICE HANDS-ON FEEDBACK PROVEN TIPS CEO-LEVEL INSIGHT

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  • Language:
  • English
  • ISBN:
  • 9780595686766
  • Binding:
  • Hardback
  • Pages:
  • 220
  • Published:
  • June 10, 2007
  • Dimensions:
  • 152x229x16 mm.
  • Weight:
  • 481 g.
Delivery: 2-3 weeks
Expected delivery: May 14, 2025

About Scott Steinberg

View all books by Scott Steinberg

Description of Videogame Marketing and PR

The definitive guide to mastering the essentials behind making, marketing and promoting product to the world's fastest-growing, most exciting entertainment business-the $13.5 billion computer and videogame industry-is finally here.
Everything you need to play with the pros is right at your fingertips.
LEARN TO:
TOP THE CHARTS
MAKE HEADLINES
IMPROVE REVIEW SCORES
INSPIRE MILLIONS OF FANS
ENHANCE JOB PERFORMANCE
INCLUDES:
IN-DEPTH HOW-TO'S
EXPERT ADVICE
HANDS-ON FEEDBACK
PROVEN TIPS
CEO-LEVEL INSIGHT

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