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A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables

A Note on the Relationship Between Promotion Sensitivity and Consumer Specific VariablesBy Peter S. Fader
  • Language:
  • English
  • ISBN:
  • 9781019256565
  • Binding:
  • Hardback
  • Pages:
  • 30
  • Published:
  • October 26, 2022
  • Dimensions:
  • 156x6x234 mm.
  • Weight:
  • 227 g.
Delivery: 2-3 weeks
Expected delivery: December 7, 2024

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