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Advertising Cultures

- Gender, Commerce, Creativity

About Advertising Cultures

The economic and cultural role of the `creative industries' has gained a new prominence and centrality in recent years. These worlds are explored here through the most emblematic creative industry: advertising. Advertising Cultures presents a case-study of the social make-up, informal cultures and subjective identities of these creative practices.

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  • Language:
  • English
  • ISBN:
  • 9780761961987
  • Binding:
  • Paperback
  • Pages:
  • 184
  • Published:
  • February 27, 2003
  • Dimensions:
  • 158x235x11 mm.
  • Weight:
  • 314 g.
Delivery: 1-2 weeks
Expected delivery: October 3, 2024

Description of Advertising Cultures

The economic and cultural role of the `creative industries' has gained a new prominence and centrality in recent years. These worlds are explored here through the most emblematic creative industry: advertising. Advertising Cultures presents a case-study of the social make-up, informal cultures and subjective identities of these creative practices.

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