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Advertising to Children on TV
- Content, Impact, and Regulation
- Binding:
- Paperback
- Pages:
- 224
- Published:
- July 14, 2005
- Dimensions:
- 153x228x8 mm.
- Weight:
- 308 g.
Delivery:
1-2 weeks
Expected delivery: December 8, 2024
Description of Advertising to Children on TV
The current rapid growth of TV platforms in terrestrial, sattelite, and cable formats will soon move into digital transmission, offering opportunities for greater commercialization through advertising on media that have not previously been exploited. In
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