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Advertising Tower
- Japanese Modernism and Modernity in the 1920s
part of the Harvard East Asian Monographs (HUP) series
part of the Harvard East Asian Monographs series
- Binding:
- Hardback
- Pages:
- 349
- Published:
- March 1, 2006
- Dimensions:
- 156x235x32 mm.
- Weight:
- 658 g.
Delivery:
2-4 weeks
Expected delivery: October 25, 2024
Description of Advertising Tower
This book examines responses of Japanese authors to the aesthetic transformation of Tokyo influenced by the activities of Japanese advertisers in the early 20th century. Gardner shows how modernist works offer new constructions of subjectivity amid the social and technological changes that provided the ground for the appearance of "mass media."
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