Join thousands of book lovers
Sign up to our newsletter and receive discounts and inspiration for your next reading experience.
By signing up, you agree to our Privacy Policy.You can, at any time, unsubscribe from our newsletters.
Aggregate Advertising Expenditure in the U.S. Economy
- Measurement and Growth Issues in the Digital Era
part of the Foundations and Trends (R) in Marketing series
- Binding:
- Paperback
- Pages:
- 96
- Published:
- September 2, 2021
- Dimensions:
- 156x234x0 mm.
- Weight:
- 148 g.
Delivery:
1-2 weeks
Expected delivery: October 17, 2024
Description of Aggregate Advertising Expenditure in the U.S. Economy
Provides evidence that over the period 2000 through 2018 nominal aggregate advertising spending in the US as a share of nominal GDP has been falling. The authors further show that nominal aggregate advertising spending has become more responsive to changes in real GDP and GDP price inflation.
User ratings of Aggregate Advertising Expenditure in the U.S. Economy
Rate this book
In order to rate this book you must be logged in.Others also bought..
Find similar books
The book Aggregate Advertising Expenditure in the U.S. Economy can be found in the following categories:
You can, at any time, unsubscribe from our newsletters.
© 2024 Tales
All packages are shipped from our warehouse in the UK.
Company address: Esromgade 15, 3. - 2200 - DK
Registered company number: DK43351621
