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Blockbusters
- Why Big Hits - and Big Risks - are the Future of the Entertainment Business
- Binding:
- Paperback
- Pages:
- 320
- Published:
- January 15, 2014
- Edition:
- Dimensions:
- 136x215x24 mm.
- Weight:
- 338 g.
In stock
Delivery:
3-5 business days
Expected delivery: December 5, 2024
Extended return policy to January 30, 2025
Description of Blockbusters
What is behind the phenomenal success of entertainment businesses such as Warner Bros, Marvel Enterprises and Manchester United - along with such stars as Jay-Z and Lady Gaga? In this book, the author explains a powerful truth about the world of entertainment: building a business around blockbuster products is the surest path to long-term success.
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