Boneheads and Brainiacs

Key Selling Points:Outrageously entertaining: A fascinating, funny, and occasionally disturbing look at the all-too-human side of medical research, from the personal foibles of Nobel laureates to the sometimes dangerous pseudoscience embraced by medical practitioners.Informative but not boring: A great introduction to the history and practice of medical research for the lay reader, written in an easy, entertaining style.Humanizes medicine: Challenging stereotypes of ivory tower academics pursuing pure truth, Boneheads and Brainiacs uncovers the human biases, politics, and sometimes tawdry personal motivations that drive researchers to advance medical science and practice.Audience:Readers interested in the history of medicine and science.Medical professionals.