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Brand Mastery Guide

By James Seligman

part of the Education series

Brand Mastery Guide by James Seligman
About Brand Mastery Guide

The theory and practice are explained by a well-respected brand expert. To brand or not to brand Brand evolution Brand equity Asset Value Research Design Colour logic Legals Keeping up to date

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  • Language:
  • English
  • ISBN:
  • 9798224954087
  • Binding:
  • Paperback
  • Pages:
  • 142
  • Published:
  • January 2, 2024
  • Dimensions:
  • 140x9x216 mm.
  • Weight:
  • 189 g.
Delivery: 1-2 weeks
Expected delivery: January 4, 2025
Extended return policy to January 30, 2025
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    Cannot be delivered before Christmas.
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About James Seligman

View all books by James Seligman

Description of Brand Mastery Guide

The theory and practice are explained by a well-respected brand expert. To brand or not to brand
Brand evolution
Brand equity
Asset Value
Research
Design
Colour logic
Legals
Keeping up to date

User ratings of Brand Mastery Guide



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