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Business Acumen for Strategic Communicators
- Binding:
- Paperback
- Pages:
- 304
- Published:
- September 9, 2024
- Dimensions:
- 229x152x19 mm.
- Weight:
- 444 g.
In stock
Delivery:
3-5 business days
Expected delivery: November 30, 2024
Description of Business Acumen for Strategic Communicators
Drawing on Ragas and Culp's prior books, this workbook offers hands-on learning opportunities to help put newly acquired business acumen knowledge into practice. Through briefs, exercises and discussion activities readers will learn to analyze and interpret key business materials produced by companies and nonprofits organizations.
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